The best branding quotes to inspire you.

The best branding quotes to inspire you.

Here are the best wisest quotes about branding.

Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?-  Paula Scher.

Brand: Is not a logo, not what it looks like when I look at your product. A Brand is a shortcut, it’s a shortcut for all the expectations I have for what you’re about to do for me. It’s a shortcut for trust, for promises, for conversations. A brand that’s worth something, is worth something either because you can sell more of it, or make more of a profit for each one you sell. That’s it. If you can’t sell more, or can’t get a premium, you don’t have a brand. Cause people aren’t showing up investing their emotion in what it is you sell.- Seth Godin.

Overall, because branding is about creating and sustaining trust it means delivering on promises. The best and most successful brands are completely coherent. Every aspect of what they do and what they are reinforces everything else.- Wally Olins.

Brand identity fuels recognition, amplifies differentiation and makes big ideas and meaning accessible. Brands are messengers of trust. Customers are reassured by brands that are recognizable and familiar. Great brand strategy is a basic building block of good business strategy. We build industry-leading brands with coherent and authentic messages. We utilize cohesive branding tools, connecting with your customers in a clear and impactful way. -Alina Wheeler.

Your brand is a gateway to your true work. You know you are here to do something – to create something or help others in some way. The question is, how can you set up your life and work so that you can do it? The answer lies in your brand. When you create a compelling brand you attract people who want the promise of your brand – which you deliver.-Dave Buck.

If you don’t give the market the story to talk about, they’ll define your brand’s story for you.-David Brier.

When it comes to building brand awareness for my company, the method that’s worked best has been content marketing. Although it involves a lot of work, and it takes six months to a year for it to be effective, it’s been proven to provide the biggest bang for the buck. – Neil Patel.

Brand is just a perception, and perception will match reality over time. Sometimes it will be ahead, other times it will be behind. But brand is simply a collective impression some have about a product.-  Elon Musk.

A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.- Seth Godin.

-Branding adds spirit and a soul to what would otherwise be a robotic, automated, generic price-value proposition. If branding is ultimately about the creation of human meaning, it follows logically that it is the humans who must ultimately provide it.-David Aaker.

Brand is the holistic sum of customers’ experiences, composed of visual, tonal and behavioral brand components, many of which are shaped by interaction design.-Kate Kaplan.

 Stay true to your values. That’s why you were a success in the first place, and that’s how you make incredible things happen.-Rafe Offer.

Determine who you are and what your brand is, and what you’re not. The rest of it is just a lot of noise.- Geoffrey Zakarian.

A brand is a voice and a product is a souvenir.- Lisa Gansky.

 When people use your brand name as a verb, that is remarkable. – Meg Whitman.

Focus on building the best possible business. If you are great, people will notice and opportunities will appear.- Mark Cuban.

Be your own best customer. Live your customer’s lifestyle.-Milena Glimbovski.

Loyalty is not won by being first. It is won by being best.- Stefan Persson.

You can’t build a reputation on what you are going to do.- Henry Ford.

It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.- Warren Buffett.

You have to stay true to your heritage; that’s what your brand is about.-Alice Temperley.

Your brand is what other people say about you when you’re not in the room.- Jeff Bezos.

Your premium brand had better be delivering something special, or it’s not going to get the business.- Warren Buffet, CEO of Berkshire Hathaway.

Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture, no character and no public trust.- Richard Branson, Founder of Virgin Group.

Focus on building the best possible business. If you are great, people will notice and opportunities will appear.-  Mark Cuban, Owner of Dallas Mavericks.

 Design is not just what it looks like and feels like. Design is how it works.-  Steve Jobs, Co-Founder of Apple.

If people believe they share values with a company, they will stay loyal to the brand.-  Howard Schultz, CEO of Starbucks.

For better or for worse, our company is a reflection of my thinking, my character, my values.- Rupert Murdoch, Founder of News Corporation.

 Make every detail perfect, and limit the number of details to perfect- Jack Dorsey, Co-Founder of Twitter.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. – Jeff Bezos.

A brand is no longer what we tell the consumer it is—it is what consumers tell each other it is.-Scott Cook.

If people believe they share values with a company, they will stay loyal to the brand.-Howard Schultz.

A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.-Seth Godin.

Your brand is not what you sell.- John Iwata.

A brand’s strength is built upon its determination to promote its own distinctive values and mission.- Jean-Noel Kapferer.

Branded content is created for a company. A content brand is created for a valuable company. – Drew Davis.

Branding demands commitment; commitment to continual re-invention; striking chords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.-Sir Richard Branson.

Your culture is your brand.- Tony Hsieh.

Design is the silent ambassador of your brand.-Paul Rand.

Your brand is what other people say about you when you’re not in the room- Jeff Bezos, Amazon CEO.

Brand is just a perception, and perception will match reality over time.- Elon Musk.

Too many companies want their brands to reflect some idealized, perfected image of themselves. As a consequence, their brands acquire no texture, no character, and no public trust. – Richard Branson, Virgin Group Founder.

Your premium brand had better be delivering something special, or it’s not going to get the business. – Warren Buffet, Berkshire Hathaway CEO.

Focus on building the best possible business. If you are great, people will notice and opportunities will appear. – Mark Cuban, Dallas Mavericks Owner.

For better or for worse, our company is a reflection of my thinking, my character, my values.- Rupert Murdoch, Founder of News Corporation.

If your business is not a brand, it is a commodity.-Donald Trump, President of The Trump Organization.

If people believe they share values with a company, they will stay loyal to the brand.- Howard Schultz, Starbucks CEO.

All of us need to understand the importance of branding. We are CEOs of our own companies: Me Inc. To be in business today, our most important job is to be head marketer for the brand called You.- Tom Peters.

Personal branding is about managing your name — even if you don’t own a business — in a world of misinformation, disinformation, and semi-permanent Google records. Going on a date? Chances are that your “blind” date has Googled your name. Going to a job interview? Ditto. – Tim Ferriss.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.- Jeff Bezos.

Your personal brand is what people say about you when you are not in the room – remember that. And more importantly, let’s discover why!- Chris Ducker.

It’s important to build a personal brand because it’s the only thing you’re going to have. Your reputation online, and in the new business world is pretty much the game, so you’ve got to be a good person. You can’t hide anything, and more importantly, you’ve got to be out there at some level.- Gary Vaynerchuk.

The keys to brand success are self-definition, transparency, authenticity and accountability.- Simon Mainwaring

Your personal brand is a promise to your clients… a promise of quality, consistency, competency, and reliability.- Jason Hartman.

If I lost control of the business I’d lose myself–or at least the ability to be myself. Owning myself is a way to be myself.-Oprah Winfrey.

Even individuals need to develop a brand for themselves …. Whatever your area of expertise, you can take steps to make people think of YOU when they think of your field.-Accelepoint Webzine.

Your brand is a gateway to your true work. You know you are here to do something – to create something or help others in some way. The question is, how can you set up your life and work so that you can do it? The answer lies in your brand. When you create a compelling brand you attract people who want the promise of your brand – which you deliver.- Dave Buck.

In a world where you can be anything, be yourself.- Etta Turner.

Life isn’t about finding yourself. Life is about creating yourself.- George Bernhard Shaw.

Start by knowing what you want and who you are, build credibility around it and deliver it online in a compelling way.”-Krista Neher.

There isn’t any significant difference between the various brands of whiskey, or cigarettes or beer. They are all about the same. And so are the cake mixes and the detergents, and the margarines… The manufacturer who dedicates his advertising to building the most sharply defined personality for his brand will get the largest share of the market at the highest profit.- David Ogilvy.

Marketing is no longer about the stuff you make but about the stories you tell.-Seth Godin.

We are all storytellers. We all live in a network of stories. There isn’t a stronger connection between people than storytelling.- Jimmy Neil Smith.

If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.- Jay Baer.

The key is, no matter what story you tell, make your buyer the hero.- Chris Brogan.

Your brand is a story unfolding across all customer touch points.– Jonah Sachs.

Marketing used to be about making a myth and telling it. Now it’s about telling a truth and sharing it.- Marc Mathieu.

A great brand is a story that’s never completely told. A brand is a metaphorical story that connects with something very deep – a fundamental appreciation of mythology. Stories create the emotional context people need to locate themselves in a larger experience. Scott Bedbury.

Make your customer the hero of your stories.- Ann Handley.

When people put their kids to sleep, nobody tells bedtime facts.- Jonah Berger.

Brands should think of themselves not as storytellers but storybuilders. We plant seeds of content and let our community build on it.- Amy Pascal.

Creativity may well be the last legal unfair competitive advantage we can take to run over the competition.- Dave Trott.

Creativity without strategy is called art, creativity with strategy is called advertising.-Jef L. Richards.

Creativity is intelligence having fun.- Albert Einstein

To think creatively, we must be able to look afresh at what we normally take for granted.-George Kneller.

The best way to predict the future is to create it.- Peter Drucker.

Curiosity about life in all of its aspects, I think, is still the secret of great creative people- Leo Burnett.

An essential aspect of creativity is not being afraid to fail. – Edwin Land.

If you’re not failing now and again, it’s a sign you’re not doing anything innovative.- Woody Allen.

The secret of change is to focus all of your energy not on fighting the old, but on building the new.- Socrates.

If you’re looking for the next big thing, and you’re looking where everyone else is, you’re looking in the wrong place.- Mark Cuban.

If everyone is thinking alike, then somebody isn’t thinking. General George Patton.

Holding back technology to preserve broken business models is like allowing blacksmiths to veto the internal combustion engine in order to protect their horseshoes.- Don Tapscott and Anthony D. Williams.

People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.– Brian Halligan.

Today it’s important to be present, be relevant and add value.-Nick Besbeas.

You have to learn the rules of the game. And then you have to play better than anyone else.-Albert Einstein.

Pro tip: Watch political campaigns. That’s where innovation is happening in content marketing.- Devon Hopkins.

You too are a brand. Whether you know it or not. Whether you like it or not.-Marc Ecko.

Define what your brand stands for, its core values and tone of voice, and then communicate consistently in those terms. – Simon Mainwaring.

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